The Christy Wright Blog

If you don't know exactly who your business exists to serve, you can't build a loyal brand that people come back to again and again. You can’t build trust if you don’t know who you’re trying to reach, what matters to them, and what resonates with them. 

Do you know who your...

 You have a dream to start a business. You have this great idea and you can see it starting to take shape. Maybe you’ve even run it by some friends and family members, and they think it has potential, too. But how do you actually get it off the ground? 

There are many different...